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Screen Shot 2015-04-08 at 13.05.56CCETC9HWMAAJEzT BILLBOARD

Carlsberg Billboard

 

“Probably the best poster in the world”, Mission Media came to Firecracker with a brief from Carlsberg to produce an interactive billboard in Central London that not only advertised the brand but dispensed the product too.

With only 12 hours to get the poster installed, we built and clad a truss system to display the campaign message. The central draw was the active lager font in the centre of the poster and the campaign was a huge success with massive publicity surrounding it.